A WWE Premium Live Event may be headed to Australia soon, according to some recent comments from Stephanie McMahon.
Stephanie McMahon was named WWE’s Chairwoman and Co-CEO in July following the retirement of her father Vince McMahon. Stephanie is running the company along with Co-CEO Nick Khan and her husband, WWE’s Chief Content Officer Paul “Triple H” Levesque.
Recently, Stephanie was speaking at the Wells Fargo TMT Summit and spoke about WWE’s new exclusive partnership with Foxtel in Australia. As she spoke about the deal, she mentioned WWE possibly doing a stadium show in Australia.
“You look at our new deal in Australia with Foxtel, where we need to bring a stadium event to Australia as well and how are we looking at that in terms of our international Premium Live Events? How does that work in terms of our domestic strategy? How are we gonna be able to maximize our opportunities there?”
As WWE fans likely remember, the company has done a major PLE event in Australia before. It was on October 6, 2018, when WWE did the Super Show-Down Premium Live Event that was headlined by Triple H beating The Undertaker in the main event. The announced attendance for the event at the Melbourne Cricket Ground (MCG) in Melbourne, Australia was 70,309 people.
Stephanie went on to talk about how building the WWE brand internationally was a focus for the company while talking about creating local Performance Centers to train and develop talent.
“In addition to that, international is the focus for us, as we have discussed in the past but now we really have the opportunity to create what we call ‘global localization’ or ‘glocal’ where we can create local Performance Centers with local talent, replicate the lines of business that we have here in WWE and do it on a much smaller scale but ultimately, hopefully that’ll ladder up into the bigger product and potentially then creating a World Cup-type scenario which would be fun and exciting.”
“It also then of course is an opportunity for talent to rotate throughout and we can have local stars that can ultimately come up to the main roster of WWE.”
H/T Post Wrestling