AEW has announced the first untelevised live event it will be producing on the road, with the company kicking these shows off in March.
The House Rules tour will kick off in Troy, Ohio at the Hobart Arena on Saturday, March 18th as AEW looks to get into the house show business following their hire of Jeff Jarrett as the company’s Director of Business Development.
In its history, AEW has only held one other untelevised event which was The House Always Wins on the 9th of April 2021 at the company’s Daily’s Place base in Jacksonville, Florida. While the move is good news for fans who may not be able to attend Dynamite or Rampage tapings, the move is causing some concern in some quarters.
Speaking on Wrestling Observer Radio, Dave Meltzer gave his opinion on the move and thinks it’s going to be tough for AEW to make money from the shows:
“From a financial standpoint, it doesn’t look like the right time to be doing this but from the standpoint of there’s a lot of guys there that wanna work and wanna get more work and some guys who need to be in the ring more – and women. So there’s two sides to the coin as far as doing it. We don’t know how it’ll draw.”
“When AEW first started in 2019 the idea was to do house shows and what happened was they did the show in Jacksonville and one in Orlando and they found the house shows were a big money loser so they stopped, they didn’t do them anymore.”
“That’s the problem as WWE found out, for a long time WWE could not do house shows profitably but they still did it. Now they can do it profitably because they’re a lot more popular than they were.”
Tickets for the event go on sale on February 3rd at 10 am ET and start at just $20 – these are available at AEWTIX.com.
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