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MJF Will Defend AEW World Title At All In

By John Canton • Published 3rd August 2023
mjf aew smile

The AEW World Title held by MJF will be on the line at All In, which will be the biggest show in company history.

Maxwell Jacob Friedman delivered a babyface style promo on the August 2nd edition of Dynamite, the 200th episode of AEW’s weekly Wednesday night show.

During his promo, MJF spoke about how he has always had a tough time trusting people because he was bullied, made fun of and beaten up a lot. While MJF admits he was still a scumbag, he also thanked Adam Cole for helping him feel like a new person.

Adam Cole told MJF he continues to impress him (Cole) every day. Cole said that it’s not just because MJF is one of the best pro wrestlers in the world at a young age, but it’s because of the man that MJF is becoming. Cole said he wanted MJF to know he was not alone. Cole said for years he was a jerk. Cole said he did it because he was afraid and he didn’t understand what it meant to be a man.

Cole told Max that the fans believe there is a good guy in there, so Adam said that he is proud of MJF and the fans are proud of him too.

MJF said as much as he enjoyed “verbiage fellatio” for him, MJF also pointed out Cole wearing the Double Clothesline shirt. MJF said that he made Cole a promise that no matter what happened in their match with FTR, MJF said he wanted to give Cole a shot at the AEW World Title.

MJF had a contract in his hand saying that Cole didn’t deserve a match, he wanted to give Cole “THE MATCH” in the main event of AEW All In at Wembley Stadium in front of the biggest crowd in AEW history. MJF handed Cole the contract and told him to sign it. Cole didn’t read the contract and signed it. Cole: “Max, I love you, man.” MJF said: “I love you too, dude.” They hugged.

MJF Facing Adam Cole At All Is Confirmed By Tony Khan

Here is the tweet/X from AEW boss Tony Khan confirming the All In match between AEW World Champion Maxwell Jacob Friedman and Adam Cole.

As of this writing, MJF facing Cole is the first match announced for All In London so far. There will be plenty more to come in the weeks ahead. The event has also been confirmed to take place on pay-per-view and is available to pre-order.