Huge Update On Potential WWE Buyer

With WWE apparently open to offers for a sale, one of the runners and riders that could be in the mix to make such a purchase has given a hint as to where their future lies.

The wrestling world was stunned in early 2023 when Vince McMahon strong-armed his way back onto WWE’s Board of Directors just five months after retiring amid serious allegations involving sexual misconduct.

McMahon’s return seemed to signal that the company was getting serious about a potential sale and several organisations have been mooted as new owners of the sports entertainment giant. Among them is Endeavor, which currently owns UFC.

Endeavor CEO Ari Emanuel commented on the possibility of his company purchasing WWE on their fourth quarter earnings call and says Vince McMahon’s business has been very valuable to them but seemed to hint that more debt for Endeavor is not on the table:

“As it relates to WWE, it’s an unbelievable product. Vince, you know, created a great business. We’ve had a longstanding relationship with them over two decades. We’re doing on location business with them, streaming business with them, his business is really valuable. But we’re not going to do anything as it relates to changing our leverage position right now.”

AEW’s owner Tony Khan has previously noted that he’d be very interested in being part of any process that could see his rival being sold.