WWE Hires Major Firm To Advise On Sale

With news of Vince McMahon returning to WWE continuing to reverberate around the wrestling world, the company has hired a firm to advise on a potential sale.

Vince McMahon has stunned the wrestling world for the third time in the space of a year as he is back in the fold at WWE. McMahon’s first surprise came when he returned to the ring at WrestleMania 38 but that was dwarfed by the news of his retirement coming in July 2022. The quiet life was not for McMahon as he has wrangled his way back onto WWE’s Board of Directors all while still being pursued for damages in relation to alleged sexual assault and rape.

A full exchange between Vince McMahon and WWE’s Board revealed that McMahon was intent on blocking a sale or any potential rights deals should they refuse to concede his return to the company.

Now CNBC has issued a report which lends credence to the idea that WWE could be sold with major investment bank JP Morgan said to have been hired by the company to advise on any potential sale.

Suitors such as Comcast, Disney, Fox, Endeavor Group – which owns UFC, and Amazon are among those mooted in the report that could have the deep pockets to buy the sports entertainment goliath. Interestingly, Warner Bros Discovery is also listed as a potential buyer despite being the broadcast partner of AEW.