How WBD Really Feels About AEW Ratings Chatter

A new report has given an insight into WBD’s true feelings on AEW.

On October 2nd, 2024 it was announced that All Elite Wrestling had reached a new media rights agreement with Warner Bros. Discovery. The deal was said to be for three years with the addition of a fourth option year that can be exercised by WBD.

A further report noted that AEW stands to net a stunning $555 million over the course of those three years.

The deal represented a huge landmark for AEW and came after it was announced that WWE would be taking Raw to Netflix. Given the size of the respective deals, ratings are being analysed and discussed online by fans never before.

In some quarters, this has led to increased criticism of Tony Khan over his promotion’s perceived lack of growth. However, according to a new report, there’s no need to panic.

AEW Sitting Pretty

As noted by Andrew Zarian on Fightful’s Beyond The Bell, there’s a huge difference between fan sentiment online and the true feelings of WBD. For all the talk about ratings online, Zarian noted that WBD management simply doesn’t care, and remains happy with all things AEW.

“I’ll tell you, though, I’ve been hearing very positive stuff from WBD. I brought up the ratings and the internet chatter to them and they don’t care. It doesn’t even resonate. The messaging on the internet is not even resonating with these people and they’re in key positions there,”

AEW has enjoyed a strong week in the ratings with the March 26 edition of Dynamite scoring its highest viewing figures on TBS since January 15. Meanwhile, the March 22 and 23 one-hour editions of Collision drew 554,000 and 584,000 viewers respectively, which was the highest viewership since December.

H/t to Cultaholic