It would seem that Vince McMahon wanted to put some extra color in to the color commentary recently.
On the 17th July edition of Monday Night Raw, a number of WWE superstars were given alliterative nicknames which they’d never had before. Whilst some like ‘Dirty Dom’ seem to have stuck, many of the others have been forgotten about since.
In the latest Wrestling Observer Newsletter, Dave Meltzer notes that these nicknames came directly from Vince McMahon, although since it seems like a one-off it was likely just an idea he had which didn’t take off.
It was confirmed to us that all the alliterative nicknames on the 7/17 Raw were a directive from Vince McMahon. It wasn’t pushed nearly as hard on Smackdown on 7/21 or Raw on 7/24, so it looks like it was just an idea he had (and that most thought was bad) and he gave up on it after. They are still doing new nicknames of course, but not so many that it got silly, with Dirty Dom and Big Bronson Reed and such, but not to where the announcers just sound so fake with one alliterative nickname after another. Still we did have Scintillating Santos Escobar.
Controversy Around McMahon’s Return Continues
If it was shocking enough that Vince McMahon retired from WWE, it was even more of a shock when he suddenly returned to power ahead of the Endeavor merger. McMahon had stepped away from the company amidst allegations of sexual harassment.
Although he seems to have settled back in to his role, there are still questions raised including recent comments that several WWE figures took issue with his return.